Targeting: Source and UTM •

The bar can be targeted based on how the customer arrives at your site. With this targeting type, the app looks at how the customer arrived at your site. If their source (where they are coming from) matches the setting, the bar will display.

Example:

If you set the Visitor Source to "Facebook," the bar will only display to visitors who clicked a link on Facebook to reach your store.

We provide a list of popular sources like Instagram, Pinterest, and others. However, you can also enter custom URLs to target specific websites.

Understanding UTM Code:

A UTM code is a bit of text that you can add to a URL. It does not affect where the URL directs a user to, it just carries information. 

Say you have a newsletter. And you want those who visit your shop by clicking a link in the newsletter to see the bar. 

Example:

Standard URL: https://worktesttt.myshopify.com/products/shirt

URL with UTM: https://worktesttt.myshopify.com/products/shirt?utm_source=newsletter

In this example, ?utm_source=newsletter is the UTM code, indicating traffic from a newsletter campaign. The source of this link will obviously be from a newsletter hyperlink. For example,

Once they click the "Lorem" They will be redirected to "https://worktesttt.myshopify.com/products/shirt?utm_source=newsletter"

How to use UTM targeting:

Now what we understand what UTM Code is, You may use this if you want to. First, you need to choose the "UTM code" option.

1. Add a UTM to the link in the newsletter (add "?utm_source=newsletter" to the end of the link address)

2. target the bar to that UTM:

Now, when the user clicks on the link in the newsletter, it will contain that UTM, and the bar will display.

This is how it looks without the UTM code.

This is how it looks when I click it from the newsletter

We also have a video tutorial for more information:

if you have any other concern(s)/problem(s) regarding this, please do not hesitate to contact us at help@hextom.com